Read More about Projects

Business owners often materialize standalone projects. Families, communities, individuals do, too. Example: The need to translate a website, or a document.

There are companies that are in the business of creating and running projects until they close them one after the other only to start new one, all the times because that's the way to operate their entity.

Here are two examples:

• A moving company that is in the business of moving families. Each move is an event with a start and end date, resources being used, etc. Such a company materializes multiple projects periodically and constantly.
• An event planning business owner does the same thing with celebrations such as weddings, parties, non profit and fundraising events, etc.

Not an end in themselves, those projects are strategically designed to open doors, generate leads, or provide a stepping stone to a larger goal. They create value while simultaneously positioning the creator for future opportunities, sales, results, insights, or influence.

Example: Market research for either a new product, service or company.

Be practical as you remember that, no matter what, we serve the human being directly or indirectly as plants don't pay anyway and neither do animals. For those reasons, it's a good idea to choose to satisfy human needs. From that perspective, you may also want to use the Maslow's Hierarchy of Human Needs to position your offer strategically, which allows you to notice a substantial number of Sustainable Development Goals (SDG) that will either be independent from one another or complementary.

That, in turn, makes finding your audience, a process all the more efficient because you could do the same the other way around (seeing whose problem you want to solve, the human being first then the problem or need, then the SDG). See, however you say it, the path is the same.

Finally, in order to ensure you complete projects that you start, do yourself a favor and hire a project coordinator.